UX helps Insurance Giant
Includes UX Discovery, Data Visualisation, Power BI Reporting, KPI Dashboards , Figma creation using components and variable commands. Reading time: 5 Mins (Password required)
UX Improves the National Lottery app transfers & Payments
This case study shows UX thinking to solve complex net deposit models and how to make the experience simple for the user in App and prevent frustration whilst trying to withdraw monies on mulitple payment methods including digtial wallets like Apple Pay. Reading time: 5 Mins (Password required)
UX improves cross-selling Products for Leading Telco companies
Includes 7 day workshop, UX Discovery, feature priorities, Prototype creation & User Testing Reading time: 5 Mins (Password required)
UX ideation to help change the way BT sells it's TV content
An urgent request from the business because "Current data shows that 80% of existing customers are dropping off of the BT TV existing customer landing page before going into the order journey." What was my UX process to improve this? Feature priorities, Prototype creation & User Testing Reading time: 5 Mins (Password required)
UX for Mobile app enrolment journeys fuel user adoption growth
This is a short case study, walking through some of the UX challenges as the existing registration journey was a poor and time consuming experience for customers. Find out how UX fixed this and increased conversion and customer satisfaction. Reading time: 5 Mins (Password required)
UX creates real-time Broadband usage statistics for Virgin Media customers
How UX helped introduce a new way for customers to monitor their broadband usage from a logged in area of the service providers website. Case study includes wireframes, examples of Flow diagrams, swim lanes, user matrix, data visualisation and various section states. Reading time: 5 Mins (Password required)
UX helps Search & Navigation project reshapes how users buy products online
Client: John Lewis . How UX thinking significantly reduced failed search results for the leading UK retailer from 1.6% to 0.3% and increased retail purchase conversions by 5.7%. Ideation and lab testing helped shaped the success of the retail store. Reading time: 5 Mins (Password required)
UX workshops, IBM Watson decision flows & UI delivery
UX for Bot & Messaging integration. The project saved the group £3.5 million a year and provide several major MPS benefits including driving down customer call volume and giving users 24hours a day live chat support with agents. Reading time: 5 Mins (Password required)
UX for Halifax Mobile Native App Push Notifications
UX for Mobile Push notificaitons on IOS & Android native apps. The Halifax bank wanted to give their customers more control to be able to choose if they are notified about their spending and transactions using mobile push notifications. Reading time: 5 Mins (Password required)
UX helps merge 2 major train networks
Includes Information Architecture, Site Maps, Navigation challenges, Logged in Account area, User Testing. Reading time: 5 Mins (Password required)
